Much of MadGods inspiration is derived from the remnants of past culture. These veins of originality are no longer with us in the form of authentic style and rebellion that existed in the formative years of youth culture, music, skateboarding and the independent artist. Most only recognize the patterns left in the wake of original influence.

MadGods has always taken a fondness to the interpretation of our own subcultures by foreign voyeurs, more specifically, the methodical breakdown of western music and skateboarding imagery and styles by Japanese Otaku cool hunters at the turn of the millennium. Using this fondness as a filter of sorts, we touch on realms of thought that we once believed were slowly becoming extinct with a new generation of youth that don’t remember a world before the internet. Using a familiar aesthetic, we perfect the art of dressing sheep in wolf’s clothing.

Product: True-SF, True East-CA, Yellow Rat Bastard-NYC, In4MAtion-HI, RAN- UK, Griffin Group-GR, Podium-RU, Nano Universe-JP, 88 Tee's-HI, Incognito_MI, The Alley_CHI, V-CA, Virgin 69-SF, Meibill Corp.-JP, 80's Purple.com, The BackPocket-ATX, Gomi Kitti-ATX, FastFolks_ATX, Complete-ATX, Service Menswear-ATX, NiceKicks-ATX, Downstairs-ATX, Jackthreads.com, La Carrera Club-JP, Specta Fashion-MI, City Hill-GUAM, ICON-JP, Topwin Corp.-JP, Ark Clothing-AZ, Showtime-MI, Bamn-JP, Road and Sky-JP , Dusty-HK, Paul's Boutique-BC, Zebra Club-WA, Adrenaline Boutique-BC,TO,MTL, City Styles-MTL, MUSE Imports JP, Dread and Irie-DTX, Step Up-HTX, Blades-NYC, MassField-JP, Distraction-SF, Pitkins Stearns-JP, NYSE-JP, American Dream-JP, West21-JP, Mr. Boxer-NV, SAWS-JP, Indica Alley-DTX, Squish-CA, Elements-DTX, Ease On-JP, Fool Blown-SATX, Spectacles-DT, Patriamada-JP, Nishizawa-JP, Yorozuya-JP, Masters Collection-Jp, Jordan's-VA, Swell-AZ, One World-JP, AIL Corp-JP, Mika-JP, Blondies-ATX, System7-ATX, Unity Records-ATX, Alien Records-ATX, Verve Hor'soveur-LA, N Asano-JP, Via Transports-JP, Razor's Edge-AZ, Killer Tee's-NYC, Road and Sky-JP, Showtime-MI, ARK-BC, La Carrera Club-JP, Avenue-JP, The Above Boutique-OH, 5th Element-MPLS, TheCloset.com, Room-TX, jackthreads.com

Service: HipHopMecca, AesopRock, TheBackPocket, Reebok, Scratch the Movie, Gomi Kitti, Heels and Candy, SXSW, Ztrip, OBEY, Blockhead, Def Jux, Dilla Foundation, Wu Tang Brand, 500mg, Smackola, Frank151, Scion, StickerRobot, Obey, TheDoggPound, EastEndInk, Industry Screenprint, ZBomit, Peligrosa, Zuzuka Poderosa, Sparx Foundation, Forever 21, King Louie, Aztec Screenprint, BDix, GrooveShark.com, Lemmy the Movie, MSGR- Osaka/TKYO, Dallas Contemporary, Mad Idiot, Organized Konfusion, 4080 Magazine, Rodney O, Alicia Martinez, PURE FILTH Magazine, Tito's Vodka, Salt for Slugs, CrowdControlRecords, DJ Big Whiz, KeepItLocal

Behind the Scenes with Nadia

February 22nd, 2012
http://www.vimeo.com/36451750

For this edition of behind the scenes photoshoot with Heels and Candy we enlisted the help of video production outfit DOOKIEVIZION to pull together the editing and music direction. Our boy Eric Morgan, aka Mos of Killeen based outfit Crew54, laced us lovely with the edits and of course our model Nadia did her thing for the camera of Mr. Glass.  With styling from Ms. Cornchip and hair and make-up from HocusPocus, this latest StudioMG produced video is the last footage ever filmed at Fort Burnout.

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Next.

February 7th, 2012

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PHENOMENON featuring SHEPARD FAIREY

February 5th, 2012

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BLOW UP!

February 5th, 2012

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Anonymous Anita

February 4th, 2012

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Hattie Watson Feature

February 2nd, 2012

It’s been a long time.http://www.vimeo.com/35866916

www.hattiewatson.tumblr.com

www.heelsandcandy.wordpress.com

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RAIN

February 1st, 2012

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Dinner At The Thompson’s

January 31st, 2012


Last year our folk BBC (outta Houston) put us onto Dinner at the Thompsons. The folks at BBC (outta London) said this about them…

“Feted by the likes of Gilles Peterson, the duo’s intelligent mix of jazz-influenced hip-hop, funk and electronica has been one of the better underground successes of recent years.”

The Fat Beats distributed Paris based duo consisting of vocalist Lucille and beat maker FabLive are an act MadGods support. Their live show with Fab committing murder on the MPC behind Lucille’s throw back vocals is a sight definitely worth checking. Click the video below to check out their sound for yourself. We’d really like to get this group back to Austin to play material from their “Off the Grid” album for a SXSW audience- SO PLEASE  hit us up if your event could use some smart, soulful, international flaire.

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Hattie Watson Teaser

January 29th, 2012
http://www.vimeo.com/35837832

Coming soon to PURE FILTH MAGAZINE…

 

HATTIE WATSON!

 

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Sky pt. 5 University of Hawai’i Manoa

January 28th, 2012

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